Promotion positions your downtown or neighborhood commercial district as the center of the community and hub of economic activity, while creating a positive image that showcases your community’s unique characteristics, culture, history, and defining features. Effective promotional activities help change or enhance the image of your downtown, preserve its unique heritage, and support its reputation as the place for residents to shop, work, live, have fun, and invest.
Whether you are just beginning your journey as a Main Street leader or are looking to refresh your skillset, the Main Street Foundations: Promotion video and accompanying resources are for you!