We Are Main Street

We Are Main Street

Celebrating the thousands of individuals across the nation who make our Main Streets shine.


Celebrating 40 Years Together

At its core, the Main Street Movement has always been about the people that make great places happen. Dedicated volunteers, enterprising small business owners, engaged residents, tenacious Main Street directors—it takes a village to make a successful Main Street. To recognize everyone that has been a part of this transformative movement, join us for a year-long 40th anniversary celebration called We Are Main Street showcasing the people who make Main Streets shine.

Check out the materials below to learn how to get involved!

Get Started Today

We want to hear about the incredible people who are in involved in your Main Street efforts! Here are some simple steps to get started:

  1. Download the campaign toolkit, social media graphics, and print materials below. We even have merchandise for purchase!
  2. Take photos of the people that make your communities shine. (Need inspiration? Check out the monthly themes outlined in the toolkit.)
  3. Share your photos and stories using #WeAreMainStreet
  4. Stay tuned to Main Street America’s social media channels as we spotlight some of our favorites!

Campaign Toolkit


Start sharing your stories today! The campaign toolkit provides everything you need to know to get started.




Show your Main Street love! We have several We Are Main Street items for purchase including t-shirts, water bottles, and tote bags!


Social Media Graphics


Spread the word on social! We have sharable graphics for Instagram, Facebook, and Twitter.


Printable Materials

Take your events to another level! Print out the We Are Main Street postcard and photo frame for the perfect photo op.


Main Street Is...Teamwork

When I think of the Main Street Approach and its core mission, "teamwork" comes to my mind first. Main Street creates the ability for people to make a place matter.

- Josh Adams
Executive Director, Owosso Main Street/DDA