Measuring and Marketing Retail Establishments

| Tuesday, May 20 | 9 a.m - 10:15 a.m. | Room: Ambassador Salon III | Session Tracks: U, BD, EI



Measuring and Marketing Retail Establishments

This session will be a case study exploring the Grandmont Rosedale Development Corporation's efforts to revitalize the urban Grand River corridor through retail attractions and placemaking, focusing on the results of a market analysis. Audience members will learn how GRDC identified priority commercial properties to rehabilitate, then created a comprehensive database to measure ongoing business-mix and vacancy rates.  


Sam Butler, Michigan Community Resources 
Before joining Michigan Community Resources in July 2010, Sam served as the Interim Executive Director for Creekside Community Development Corporation. Since then, Sam has continued to hone his professional interests in housing program design, participatory planning, and creating alternative models for community revitalization in response to vacant land. Sam received his Masters of Urban Planning from the University of Michigan in 2007.

Tom Goddeeris, Grandmont Rosedale Community 
Tom Goddeeris is a community development professional with over 25 years experience working in the Grandmont Rosedale Community. He has overseen numerous community development projects including housing renovation, home repair grant administration, commercial renovation, streetscape design, tree plantings, and recreational park development.

Elizabeth LutherMichigan Community Resources 
Elizabeth has a strong foundation in vacant property inventories, neighborhood indicators, regional economic development and transportation, civic engagement, and using data to help facilitate strategic planning and development decisions. She is a graduate of the University of Michigan's Urban Planning Program (2009), and of the University of Notre Dame (2004).